Monday, December 3, 2007

The Canary in the Social Networking Coal Mine

by ZDNet's Dan Farber
Facebook has stirred up a great deal of controversy and now harsh criticism with its Beacon advertising program. Three weeks after launching Beacon Facebook, the company did a 180-degree turn to make it more palatable for users rather than advertisers. It still fell short of the total opt-in approach that some critics called for. Coke, one [...]


Facebook: The canary in the social networking coal mine

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